Sans Normal Arrik 14 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Afical' by Formatype Foundry, 'Loew Next Arabic' by The Northern Block, and 'Eastman' by Zetafonts (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, clean, neutral, friendly, versatility, clarity, modernity, system design, geometric, open, crisp, minimal.
This typeface is a straightforward sans with geometric underpinnings and clean, unmodulated strokes. Curves are built from near-circular bowls and smooth arcs, while straight strokes stay crisp and consistent, giving the design an even texture in text. Letterforms feel open and generously spaced, with simple terminals and a restrained, contemporary rhythm that reads clearly at both display and text sizes.
It suits interface and product typography where clarity and neutrality are important, and it also works well for contemporary branding systems that need a clean, dependable voice. The even color and open shapes make it a solid option for headings, short paragraphs, wayfinding, and general-purpose editorial layouts.
The overall tone is modern and matter-of-fact, with a calm neutrality that avoids strong stylistic quirks. Its smooth geometry and open counters add a subtle friendliness, making it feel approachable without becoming informal.
The design appears intended as a versatile, contemporary sans that emphasizes clarity, geometric consistency, and a balanced reading rhythm across letters and numerals.
Round characters like C, O, and Q show smooth, continuous curves, while diagonals (A, V, W, X) are sharp and stable, reinforcing a crisp, engineered feel. Numerals follow the same simple, geometric logic and sit evenly alongside the letters, supporting consistent mixed-content setting.