Sans Normal Logid 16 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Cadmium' by AVP, 'PF DIN Text' by Parachute, and 'LFT Etica' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, sporty, energetic, bold, playful, confident, impact, emphasis, motion, headline, chunky, rounded, compact, dynamic, sturdy.
A very heavy, right-leaning sans with rounded bowls and softened corners throughout. Strokes are thick and largely uniform, with subtle modulation coming mainly from angled terminals and cut-like joins. Proportions are compact and sturdy, with broad curves, tight interior counters, and a generally bouncy rhythm that becomes especially noticeable in the lowercase and numerals.
Best suited for short, high-impact settings such as headlines, posters, packaging callouts, social graphics, and sports or lifestyle branding. It can work well for logos and wordmarks where a compact, powerful silhouette is needed. For long passages, the tight counters and heavy mass suggest using it in larger sizes or with generous tracking and line spacing.
This font projects an energetic, punchy tone with a sporty, forward-moving feel. Its slanted stance and heavy weight read as assertive and attention-grabbing, while the rounded construction keeps it friendly rather than severe.
The design appears intended to deliver maximum impact at a glance, using a strong oblique posture and dense, rounded forms to create momentum and presence. It aims for a contemporary, display-forward voice that stays approachable by avoiding sharp, delicate details.
The numerals are bold and rounded with a strong, graphic footprint, matching the uppercase’s blocky presence. The oblique angle is consistent across cases, giving lines of text a unified, fast-moving cadence.