Sans Normal Efdeh 1 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, editorial, posters, ui accents, packaging, clean, modern, friendly, airy, sleek, modernize, add motion, soften tone, improve clarity, monoline, rounded, oblique, open apertures, smooth curves.
A monoline, oblique sans with smooth, rounded construction and gently tapered terminals. Curves are clean and near-circular, with open apertures and generous counters that keep letterforms clear at a glance. The italic angle is consistent across capitals, lowercase, and figures, and the rhythm reads even and flowing, with slightly soft joins and minimal abrupt corners.
Well suited for branding systems, headlines, and short editorial passages where a modern italic voice is desired. It can work effectively for packaging and campaign graphics, and as an accent style in interfaces or product marketing where clarity and forward motion matter more than dense text setting.
The overall tone feels contemporary and approachable, combining a polished, design-forward sheen with an easygoing softness. Its slanted stance adds motion and emphasis without becoming sharp or aggressive, making it feel lively and streamlined.
Designed to deliver a contemporary sans italic that feels light on the page, emphasizing smooth geometry, open forms, and a steady slant for energetic, stylish typography. The intention appears to balance neutrality with a touch of friendliness for versatile display and supporting roles.
Capitals stay simple and geometric, while the lowercase shows a friendly, humanized flow—especially in the rounded bowls and the single-storey shapes. Numerals follow the same smooth, oblique logic, reading cleanly with rounded forms and restrained detail.