Sans Normal Efbor 20 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, editorial, interfaces, advertising, packaging, modern, clean, friendly, dynamic, approachable, emphasis, clarity, modernity, approachability, versatility, humanist, soft, open, rounded, airy.
This typeface is an italic sans with smooth, rounded construction and gently tapered joins that keep strokes feeling fluid rather than mechanical. Curves are broadly drawn and open, with generous counters in letters like C, O, e, and a, supporting a clear, airy texture in text. Terminals are mostly clean and unadorned, and the overall rhythm is consistent, with a forward slant that reads as intentional and even across capitals, lowercase, and figures. Numerals follow the same softened geometry and maintain an easy, readable balance in mixed settings.
This font suits modern branding and identity systems that want a clean sans tone with added motion from an italic voice. It works well for editorial callouts, pull quotes, and headings where the forward slant adds emphasis while staying refined. Its open forms also make it a practical choice for interface labels, short UI copy, and advertising lines where clarity and pace matter.
The overall tone is contemporary and personable, pairing a clean sans structure with an energetic italic motion. It feels friendly and lightweight in color, giving layouts a brisk, polished voice without becoming overly formal or technical.
The design appears intended to deliver a contemporary italic sans that balances geometric smoothness with humanist softness, creating a clear text rhythm and a friendly, energetic presence. It prioritizes clean curves, open counters, and consistent slant to stay readable while providing expressive emphasis.
The italics appear designed as a true italic rather than a simple slant, with lowercase forms that show distinct shaping and a cohesive cursive-like flow. Spacing in the sample text reads comfortably open, which helps long lines maintain legibility while preserving a smooth, continuous texture.