Sans Normal Okruh 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Oktah' and 'Oktah Neue' by Groteskly Yours, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Pulp Display' by Spilled Ink, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: ui labels, signage, headlines, posters, brand marks, modern, friendly, confident, clean, approachable, clarity, modern utility, friendly tone, brand neutrality, geometric, rounded, monoline, compact, high legibility.
A contemporary sans with monoline strokes, rounded terminals, and broadly geometric construction. Curves are smooth and near-circular (notably in C, O, and the bowls of b/p/q), while straight stems remain even and sturdy, creating a stable rhythm. Proportions feel compact with relatively generous counters for the weight, and spacing appears balanced for text, maintaining clarity in dense lines. Numerals follow the same straightforward geometry with simple, readable forms and consistent stroke weight.
This font is well suited to UI and product labeling where strong clarity at medium to large sizes is needed, as well as signage and wayfinding that benefit from an even, high-contrast-of-form silhouette. Its solid weight and clean geometry also make it effective for short headlines, posters, and contemporary brand wordmarks.
The overall tone is modern and friendly, with a confident, no-nonsense presence. Rounded forms and even color give it an approachable, contemporary feel suited to clear communication rather than ornament.
The design appears intended to deliver a clean, contemporary sans voice with strong legibility and a friendly geometric character. It prioritizes consistency and straightforward shapes for reliable performance across display and text-like settings.
Distinctive details include a single-storey lowercase a and g, and a simple, utilitarian lowercase r with a short shoulder. The uppercase set reads crisp and structured, while the lowercase keeps a softer, more conversational texture through rounded bowls and terminals.