Sans Normal Okmoh 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Matt' by Fontfabric, 'Creata' by Ivan Petrov, 'Breno' by Monotype, and 'Milliard' by René Bieder (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, friendly, utilitarian, impact, clarity, modernity, versatility, geometric, monoline, rounded, open apertures, large counters.
This typeface is a heavy, geometric sans with monoline strokes and clean, largely circular construction. Curves are smooth and generously rounded, while terminals are crisp and square, creating a sturdy, contemporary rhythm. Proportions feel broad with ample internal space; counters are large and apertures stay open, supporting clarity at display sizes. The lowercase shows straightforward, compact forms with simple joins and minimal modulation, keeping the overall texture even and consistent across lines.
Best suited for bold communication such as headlines, posters, branding, packaging, and signage where strong presence and quick recognition are needed. It can also work for short UI labels or callouts when a confident, high-contrast-in-size look is desired, though the heavy weight suggests using it for emphasis rather than long-form reading.
The overall tone is modern and self-assured, with a friendly neutrality that reads as practical rather than decorative. Its weight and broad forms project stability and emphasis, while the rounded geometry keeps it approachable and contemporary.
The design appears intended as a contemporary, geometric workhorse for display use: straightforward shapes, consistent stroke behavior, and generous counters aimed at producing clean, impactful typography across branding and editorial headlines.
The figures and capitals appear designed to sit firmly on the baseline with balanced widths and clear silhouettes, producing strong word shapes in headlines. Round letters maintain consistent curvature, and diagonals and joins are kept simple, reinforcing a crisp, no-nonsense voice.