Sans Normal Ahnuv 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Muller Next' by Fontfabric, 'Allrounder Grotesk Compressed' by Identity Letters, and 'Olivine' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, clean, modern, confident, neutral, friendly, clarity, impact, versatility, modernity, neutrality, geometric, compact, crisp, efficient, high impact.
A sturdy sans with geometric construction and smooth, even curves paired with straight-sided strokes. Counters are generally open and round, with compact apertures and a steady rhythm that reads as tidy and controlled. Terminals are mostly flat and clean, and the overall fit feels slightly tight, reinforcing a dense, space-efficient texture in words. Numerals match the letterforms in weight and simplicity, with clear silhouettes and minimal ornament.
Well-suited to display applications where impact and clarity matter, such as headlines, posters, brand wordmarks, and signage. Its compact, even texture also works for short UI labels and callouts, especially when strong emphasis is needed without decorative styling.
The font conveys a modern, no-nonsense tone with a friendly edge from its rounded bowls and consistent geometry. It feels confident and direct, producing a solid, dependable voice that stays out of the way while still carrying visual authority.
Likely intended as a versatile, modern workhorse sans that emphasizes clean geometry and high legibility at display sizes. The design prioritizes simple, repeatable shapes and consistent weight to produce a stable, contemporary typographic voice.
Uppercase forms appear especially uniform and blocky, giving headings a strong, poster-like presence. Lowercase shapes maintain clarity with straightforward construction, and the punctuation and spacing in the sample text suggest it performs best when set with a bit of breathing room at larger sizes.