Sans Normal Ollat 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Almarose' by S&C Type, 'Infoma' by Stawix, 'TT Commons™️ Pro' by TypeType, and 'Haboro Sans' and 'Haboro Soft' by insigne (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, straightforward, impact, clarity, modernity, approachability, geometric, rounded, closed apertures, high weight, compact spacing.
A heavy, geometric sans with smooth curves and mostly uniform stroke thickness. Letterforms are built from broad circular bowls and straight stems with gently rounded joins, creating a sturdy, compact silhouette. Counters are relatively small for the weight, and several shapes favor closed or near-closed apertures (notably in C, S, and e), reinforcing a dense, poster-like color on the page. Terminals are clean and largely straight-cut, while punctuation and numerals match the same solid, simplified construction.
This font is well suited to headlines, short slogans, and large-scale typographic applications where weight and clarity are priorities. It will perform especially well in branding systems, packaging, wayfinding, and promotional graphics that need a strong, modern sans voice with friendly curves.
The overall tone is modern and approachable, with a confident, no-nonsense presence. Its rounded geometry keeps it friendly rather than severe, while the dense weight gives it an assertive, attention-grabbing voice suited to bold messaging.
The design appears intended to provide a robust, geometric sans for display-forward typography—maximizing impact through dense shapes, simplified construction, and consistent curve logic while keeping the tone approachable through rounded proportions.
The uppercase set reads very stable and architectural, and the lowercase maintains a simple, contemporary rhythm with single-storey forms (a, g). Numerals are chunky and legible, with round, closed shapes that visually harmonize with the letters and maintain strong impact at display sizes.