Sans Superellipse Imref 2 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: sports branding, headlines, posters, gaming, product branding, sporty, tech, dynamic, confident, futuristic, impact, speed, modernity, branding, display, rounded corners, oblique, blocky, compact apertures, angular joins.
A heavy, forward-leaning sans with broad proportions and a squared-off, superelliptical construction. Curves are built from rounded rectangles rather than true circles, giving counters and bowls a compact, engineered feel. Strokes stay largely uniform, terminals are clean and blunt, and corners are consistently radiused, producing a crisp, streamlined silhouette. The italics are integral to the design: diagonals and angled joins dominate, with tight apertures and sturdy internal spaces that keep forms solid at display sizes. Numerals follow the same blocky, rounded-rectangle logic, maintaining a cohesive texture across letters and figures.
Best suited for branding, headlines, posters, and packaging where a strong, motion-driven voice is needed. It also fits esports/gaming visuals and tech or automotive themes, and can work for short UI labels or callouts when set with generous spacing and adequate size.
The overall tone is fast, assertive, and contemporary—more performance-oriented than friendly. Its oblique stance and squared curves evoke motorsport, athletic branding, and tech-forward interfaces, conveying speed and control rather than softness.
The design appears intended to deliver a high-impact, speed-inflected display sans that stays coherent through a consistent rounded-rectangle geometry. Its emphasis on slant, broad shapes, and blunt terminals suggests a focus on bold identity work and attention-grabbing titling.
The rhythm is dense and graphic, with relatively closed shapes and strong horizontals that create a compact, high-impact word image. Rounded corners temper the aggression of the slanted, angular structure, helping large headlines feel polished rather than harsh.