Sans Normal Ekman 10 is a very light, normal width, medium contrast, italic, normal x-height font.
Keywords: editorial, branding, magazines, packaging, posters, clean, elegant, modern, airy, refined emphasis, modern elegance, editorial voice, lightweight clarity, monolinear, humanist, open counters, soft terminals, slanted.
A very light, slanted sans with a smooth, monolinear feel and gently modulated curves. Round letters are built from clean ellipses with open apertures and generous counters, while straights remain crisp and uncluttered. Terminals are soft and understated, and joins stay calm and readable, giving the design an even rhythm across capitals, lowercase, and figures. Numerals follow the same refined, minimal construction, with clear shapes and a lightly rounded, contemporary silhouette.
Well-suited for editorial typography such as magazines, headlines, pull quotes, and sophisticated product or lifestyle branding where a light, elegant voice is desirable. It can work nicely on packaging and posters when set with ample size and spacing, and it pairs naturally with a sturdier companion for body copy in longer texts.
The tone is polished and contemporary, with an airy, understated sophistication. Its light touch and measured slant suggest speed and elegance rather than assertiveness, making it feel refined and editorial. Overall it reads as calm, modern, and slightly fashion-forward.
Likely intended to provide a sleek italic voice for modern sans typography—prioritizing refinement, openness, and a graceful rhythm. The design emphasizes clarity through simple construction and generous counters while maintaining an elegant, contemporary slant for emphasis and tone.
The slant is consistent across the set, and the letterforms favor openness over density, which helps maintain clarity despite the delicate stroke weight. Curves appear carefully controlled and geometric-leaning, while still retaining a subtle humanist softness in the way terminals and bowls finish.