Sans Superellipse Imbuv 10 is a very bold, wide, low contrast, italic, tall x-height font.
Keywords: sports branding, racing graphics, esports, tech headlines, posters, futuristic, sporty, techy, aggressive, dynamic, speed, futurism, impact, branding, tech styling, rounded corners, squarish bowls, stencil-like cuts, angular terminals, forward slant.
A heavy, forward-leaning sans built from rounded-rectangle geometry, with squarish counters and smoothly filleted corners. Strokes are monolinear and compact, with a strong rightward slant and frequent sheared joins that create a fast, aerodynamic rhythm. Many forms include small internal cut-ins or notches (notably in several capitals, the numerals, and the double-storey-like constructions), giving the set a slightly segmented, engineered feel. The lowercase is large and assertive, with short ascenders/descenders relative to the body and simplified, blocky curves that stay consistent across the alphabet and figures.
Best suited to short, high-impact settings such as headlines, logos, team marks, product naming, packaging callouts, and promotional posters. It also fits UI or HUD-inspired graphic systems where a stylized, engineered sans can carry a strong voice, though it will generally perform better for display and titling than for extended small-size reading.
The overall tone is energetic and performance-driven, evoking motorsport, sci‑fi interfaces, and contemporary sports branding. Its broad stance and slanted posture read as confident and forceful, while the rounded corners keep it modern rather than brutalist. The small incisions add a technical, machined nuance that pushes the feel toward high-speed, digital, and industrial contexts.
The design appears intended to deliver a fast, futuristic display voice by combining superelliptical construction with a pronounced oblique stance and signature cut-in details. Its consistent rounded-rect geometry and segmented accents suggest a focus on distinctive branding and high-visibility typography in energetic, technology-adjacent themes.
The figures and many letterforms share a distinctive pattern of inset apertures and horizontal breaks that can act as a recognizable branding signature at larger sizes. Because the design relies on tight counters and dense black shapes, clarity improves when given generous tracking and adequate size, especially in mixed-case text.