Slab Rounded Orsa 7 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: editorial, children’s books, packaging, branding, posters, friendly, retro, approachable, bookish, whimsical, soften slab, friendly text, retro warmth, readable display, rounded serifs, soft corners, low contrast, bracketed, airy spacing.
A soft-edged slab serif with low contrast strokes and rounded, cushioned terminals that read almost like ball-ended slabs. The serifs are prominent but gentle, with subtle bracketing that smooths joins and reduces sharp angles. Counters are open and generous, and the overall rhythm feels steady and readable, with slightly playful proportions in curves and diagonals. Numerals and capitals maintain the same rounded serif treatment, producing a cohesive, even texture in text.
Well-suited to editorial layouts, short-form reading, and display-to-text crossover uses where warmth and clarity are both needed. It can work effectively for children’s publishing, packaging, and hospitality or craft-oriented branding, and it has enough personality for headings and posters without sacrificing legibility in paragraphs.
The rounded slab detailing gives the face a warm, personable tone—more inviting than formal—while still feeling grounded enough for continuous reading. It suggests a mild vintage or humanist sensibility, evoking paperback typography, classroom materials, and friendly editorial design rather than sharp corporate minimalism.
The design appears intended to blend the sturdiness of a slab serif with a softer, friendlier finish, using rounded serif forms and open counters to keep the texture readable and approachable. Its characterful lowercase shapes and consistent terminal treatment point toward an all-purpose face meant to feel distinctive in branding while remaining comfortable for text.
In the sample text, the font holds together well at larger text sizes, with distinctive shapes in letters like the single-storey “a” and “g” and a lively “Q” tail that add character without becoming overly decorative. The rounded terminals also soften punctuation and give lines a slightly springy cadence.