Sans Normal Kubor 1 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'ATC Arquette' by Avondale Type Co., 'Amika' by Craceltype, 'Altone' by Eko Bimantara, and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, sporty, dynamic, modern, friendly, impact, motion, modernity, clarity, approachability, slanted, geometric, rounded, clean, sturdy.
A slanted sans with sturdy, low-contrast strokes and rounded, geometric bowls. The letterforms lean consistently to the right, with clean terminals and minimal modulation, giving an even, solid texture in text. Counters are open and shapes are simplified, producing clear silhouettes; round characters stay close to circular while straighter forms keep crisp, slightly softened corners. Numerals follow the same robust construction, reading clearly with broad proportions and consistent stroke thickness.
Well-suited to headlines, posters, and branding where an energetic, modern voice is needed. The dense stroke weight and consistent slant also work for packaging and signage, especially when set with ample spacing for maximum clarity.
The overall tone is energetic and assertive, combining a sporty forward motion with a friendly, approachable smoothness. It feels contemporary and practical rather than formal, projecting momentum and confidence without becoming harsh.
The design appears intended as a contemporary italicized sans for high-impact display settings, prioritizing strong presence, smooth geometry, and a sense of motion. Its simplified forms and sturdy construction suggest an emphasis on reliability and legibility in bold, attention-focused typography.
In paragraphs, the slant creates a lively rhythm and strong horizontal flow, while the heavy strokes keep color dense and prominent. The design favors clarity and punch over delicacy, making it visually stable at larger sizes and attention-grabbing in short lines.