Sans Normal Pirib 2 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Arpona Sans' by Floodfonts; 'Malva' by Harbor Type; and 'Core Sans A', 'Core Sans AR', 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, playful, sporty, friendly, punchy, retro, impact, energy, approachability, display focus, modern retro, rounded, soft corners, compact counters, sturdy, bouncy.
A heavy, forward-leaning sans with rounded geometry and softened terminals. Strokes are broadly uniform, producing dense, compact counters and a strongly filled-in color on the page. The letterforms show wide, slightly expanded proportions with a lively slant and a subtly bouncy baseline rhythm, helped by rounded joins and curved diagonals. Overall shaping favors smooth curves and blunt endings over sharp corners, keeping the texture cohesive in both all-caps and mixed-case settings.
Well suited to bold headlines, promotional graphics, posters, and branding where a strong, dynamic presence is needed. It can work effectively on packaging and apparel/sports-themed applications, and for short bursts of text such as labels, slogans, and callouts where impact matters more than fine detail.
The tone is energetic and approachable, with a sporty, slightly retro feel. Its chunky construction and rounded detailing read as friendly and informal, projecting confidence without looking severe. The italic motion adds momentum, making it feel active and attention-seeking.
This design appears intended to deliver maximum impact with a friendly, rounded voice and a built-in sense of motion. The consistent stroke weight and softened corners emphasize bold legibility at display sizes while maintaining an informal, contemporary character.
The numerals and lowercase maintain the same robust, rounded construction, creating consistent color across lines. Tight interior spaces and heavy mass suggest it will visually dominate in multi-line settings, especially at larger sizes, while the slant helps maintain flow in short phrases and headlines.