Sans Normal Afris 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Catesque' by Gumpita Rahayu, 'Remoto' by JAM Type Design, 'Live Grotesk' by Matt Chansky, 'Axiforma' by Monotype, 'Metro Sans' by Studio Few, 'Halcom' by The Northern Block, and 'Genera Grotesk' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: branding, ui labels, headlines, posters, packaging, modern, clean, friendly, dynamic, approachable, clarity, modernity, motion, versatility, geometric, rounded, oblique, airy, crisp.
A geometric sans with a consistent oblique slant and smooth, rounded curves. Strokes are even and steady, with open counters and generous interior space that keeps the forms clear at display sizes. Curves read as circle- and ellipse-derived, while joins and terminals stay clean and minimally treated, giving the letters a crisp, contemporary silhouette. The overall rhythm is regular and uncluttered, with straightforward proportions and a calm, balanced texture in text.
Well-suited to branding systems that want a clean, contemporary voice, especially in logos, taglines, and campaign headlines. It also works nicely for UI labels, navigation, and short product messaging where a modern oblique sans can add emphasis without decorative complexity.
The tone is modern and friendly, combining a contemporary geometric feel with the forward motion of an italic style. It reads energetic without becoming loud, making it feel approachable and efficient rather than formal or ornate.
Likely designed to provide a contemporary geometric sans with an italic posture that adds motion and emphasis while staying clean and broadly usable. The restrained details and open construction suggest an emphasis on clarity and versatility in modern visual systems.
The figures and round letters lean into smooth circular geometry, and the punctuation and basic forms maintain a neat, understated presence. The slant adds momentum in headlines and short phrases while the open shapes help preserve legibility as lines get denser.