Slab Rounded Arra 7 is a regular weight, normal width, low contrast, upright, short x-height font.
Keywords: packaging, posters, headlines, branding, signage, friendly, retro, craft, approachable, casual, soften slabs, retro display, friendly tone, handmade feel, rounded slab, soft serifs, chunky, blunt, lively.
A soft, slab-serif design with rounded, bulb-like terminals and sturdy, low-contrast strokes. The serifs read as thick and gently curved rather than sharply bracketed, giving the letterforms a cushioned silhouette. Proportions are compact with a short x-height and slightly irregular, hand-cut rhythm, while counters stay fairly open for clarity. The overall texture is even and solid, with small, rounded details in joins and ends that keep the shapes from feeling rigid.
Best suited for display settings where its soft slabs and nostalgic character can carry personality—packaging, posters, labels, and brand marks. It can also work for short passages such as captions or pull quotes when a friendly, vintage-leaning voice is desired.
The font conveys a warm, retro sensibility—playful and personable rather than formal. Its rounded slabs and slightly quirky rhythm suggest handmade printing and nostalgic signage, creating an inviting tone that feels relaxed and down-to-earth.
The design appears intended to blend the sturdiness and presence of a slab serif with rounded, softened terminals to create an approachable display face. It prioritizes visual charm and bold, readable silhouettes, evoking a handcrafted, retro print aesthetic.
Uppercase forms are bold and stable with prominent slabs, while lowercase maintains a simple, readable structure and a distinctly compact feel. Numerals are sturdy and friendly, matching the same rounded-terminal logic for a cohesive set.