Sans Normal Naraj 2 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logo design, signage, playful, chunky, friendly, retro, punchy, display impact, approachability, retro flavor, brand presence, rounded, bulky, soft corners, compact counters, cartoonish.
A heavy, rounded sans with broad proportions and softened corners throughout. Curves are generous and bowl-heavy (notably in C, O, G, and e), while straight strokes end in blunt, squared terminals that read as slightly eased rather than sharp. Counters are relatively compact, giving letters a dense, inky color and strong silhouette. The lowercase shows single-storey forms (a, g) and a sturdy, blocky rhythm; the dots on i/j are large and circular, and the numerals are stout with wide, stable shapes.
Best suited for headlines and short statements where impact and personality matter—posters, packaging, storefront signage, and logo or wordmark explorations. It can also work for badges, labels, and kids/entertainment-oriented graphics where a friendly, chunky voice is desirable.
The overall tone is upbeat and approachable, with a bold, toy-like presence that feels retro and attention-grabbing. Its rounded geometry and thick strokes push it toward expressive, friendly branding rather than neutral text setting.
Likely designed to deliver maximum visual weight with soft, rounded forms for a welcoming, modern-retro display voice. The simplified construction and compact counters prioritize silhouette, legibility at a glance, and a bold graphic presence.
Stroke joins stay clean and uncomplicated, emphasizing simple geometry over calligraphic nuance. The family feel is consistent across caps, lowercase, and figures, with strong black shapes that maintain clarity at display sizes.