Sans Superellipse Rudul 11 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Gotham' by Hoefler & Co. (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, industrial, poster, condensed, utilitarian, modern, space saving, high impact, clarity, modern utility, vertical stress, flat terminals, rectangular counters, sturdy, compact.
A compact, tightly spaced sans with strongly vertical proportions and a heavy, even stroke. Curves are built from rounded-rectangle geometry, giving bowls and counters a squared-off, superelliptical feel rather than true circles. Terminals read mostly flat and blunt, and joins stay clean and restrained, producing a consistent, blocky rhythm across both uppercase and lowercase. Numerals follow the same compact construction, with simple forms and minimal modulation that keep them visually steady in text and in grid display.
Best suited to headlines, posters, and signage where a compact, high-impact texture is helpful and space is limited. It can also work for branding and packaging that wants an engineered, modern voice, especially in short lines, labels, and emphatic typographic blocks.
The tone is assertive and workmanlike, with a crisp, industrial edge. Its condensed stance and squared curves feel contemporary and engineered, leaning toward signage and headline energy rather than softness or calligraphic warmth.
The design appears intended to deliver maximum presence in a narrow footprint, using rounded-rectangle construction to keep curves disciplined and consistent. The overall aim is clarity and punch in display settings while maintaining a clean, contemporary sans structure.
The narrow letterforms create strong vertical momentum and make white space between letters an active part of the texture. Rounded corners prevent the design from feeling harsh, while the rectangular counters and blunt endings maintain a no-nonsense, structural character.