Sans Normal Labaw 5 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Nicky Sans' by Digitype Studio, 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'Rotunda' by TipoType, 'Gogh' by Type Forward, and 'Glot' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, app headers, sporty, assertive, energetic, modern, friendly, impact, motion, modern branding, attention, oblique, rounded, compact, heavy, punchy.
A heavy, oblique sans with broad proportions and large internal counters that keep letters open despite the strong weight. Strokes are largely monolinear, with rounded curves and subtly softened joins that prevent the forms from feeling sharp or rigid. The construction favors simple geometric shapes—clean bowls, wide rounds, and stable verticals—while the slant and sturdy terminals create a continuous forward rhythm. Numerals share the same robust, rounded build, reading clearly at display sizes.
Best suited for headlines and short bursts of text where impact and speed are desirable—posters, sports and fitness branding, packaging callouts, and UI headers. It can also work for bold subheads, provided line length and tracking are managed to avoid a dense texture.
The overall tone is bold and kinetic, with a confident, extroverted presence. Its rounded geometry adds approachability, while the strong slant suggests motion and momentum, giving it a sporty, modern voice.
The design intent reads as a high-impact italicized sans built to project motion and confidence while staying friendly through rounded forms and open counters. It prioritizes immediate recognition and strong silhouette performance in display contexts.
Spacing appears generous for such a heavy style, helping counters and apertures stay legible in tight settings. The lowercase shows a straightforward, contemporary sans texture with a consistent lean, and the capitals maintain an even, billboard-like solidity.