Sans Normal Lobor 13 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'Artegra Sans' by Artegra; 'Creata' by Ivan Petrov; 'Belloria', 'Monni', and 'Neue June' by Matt Chansky; 'Breno' by Monotype; and 'Bassen', 'Cogenta', and 'Cogenta Text' by SRS Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, energetic, assertive, modern, friendly, high impact, dynamic emphasis, display clarity, brand voice, rounded, oblique, compact, blocky, soft corners.
A heavy, oblique sans with broad proportions and dense, compact counters. Forms lean consistently forward with smooth, rounded curves and blunt terminals, giving letters a sturdy, slightly compressed feel despite their width. The stroke construction stays uniform, with generous curves in C, G, O, and S and simplified joins that keep shapes clean at display sizes. Numerals and capitals are similarly robust, with round bowls and minimal interior space that reinforces a strong, poster-like texture.
Best suited for headlines, posters, and campaign graphics where strong emphasis and quick recognition are needed. It can work well in branding and packaging that benefits from an energetic, athletic voice, and it’s particularly effective for logos, badges, and short promotional phrases.
The overall tone is bold and energetic, with a sporty, action-oriented slant that reads as confident and contemporary. Rounded geometry softens the impact, keeping it approachable rather than aggressive, while the heavy weight adds urgency and emphasis.
The design appears intended to deliver maximum impact with a forward-leaning, dynamic stance while retaining a friendly, rounded construction. It prioritizes bold presence and straightforward readability in display contexts over delicate detail or extended text comfort.
The oblique angle and dense counters create a dark, continuous rhythm in text, especially in mixed-case settings. Spacing appears designed for impact over airiness, producing a tight, cohesive word shape that favors short lines and prominent messaging.