Sans Normal Segob 8 is a light, normal width, low contrast, upright, normal x-height font visually similar to 'MVB Solitaire Pro' by MVB and 'Morandi' by Monotype (names referenced only for comparison).
Keywords: ui text, web copy, branding, editorial, signage, clean, friendly, modern, approachable, neutral, versatility, clarity, legibility, neutrality, modernity, rounded, open apertures, soft corners, monoline, geometric.
A clean sans with monoline strokes and gently rounded terminals throughout. Uppercase forms lean geometric, with smooth, near-circular bowls (C, O, Q) and straightforward construction in E/F/T, while diagonals (V/W/X/Y) stay crisp without feeling sharp. Lowercase is simple and readable with open apertures and calm rhythm; counters remain generous and spacing feels even, producing a steady, uncluttered texture in text. Numerals are similarly rounded and straightforward, with clear differentiation and consistent stroke behavior.
Works well for UI labels, product copy, and general web typography thanks to its open shapes and even rhythm. The clean geometry also suits contemporary branding systems, infographics, and straightforward editorial settings, while the clear numerals make it practical for dashboards and data-adjacent layouts.
The overall tone is modern and friendly, with soft rounding that keeps it approachable rather than clinical. It reads as neutral and dependable, suitable for interfaces and everyday communication where clarity matters.
The design appears intended as a versatile, general-purpose sans that balances geometric clarity with softened details for comfortable reading. It prioritizes neutrality, consistency, and broad usability across display and text contexts.
Curved joins and terminals are subtly softened, which reduces visual harshness at larger sizes and helps maintain an even color in paragraphs. The forms stay restrained and consistent, emphasizing legibility over stylistic flair.