Sans Superellipse Jaso 2 is a very bold, normal width, medium contrast, upright, tall x-height font visually similar to 'EastBroadway' by Tipos Pereira (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, signage, industrial, athletic, retro, confident, playful, impact, ruggedness, approachability, retro appeal, high visibility, squared, rounded, compact, blocky, sturdy.
A heavy, compact sans built from squared-off silhouettes softened by generous corner rounding. Strokes are broadly uniform with minimal modulation, creating solid, poster-like letterforms and a steady dark texture in text. Counters tend to be rectangular or slot-like, and curves resolve into rounded-rectangle geometry rather than circular bowls. Terminals are mostly blunt, with occasional angled joins and notches that add crispness to diagonals and intersections. Overall spacing feels tight but controlled, producing dense, punchy lines when set large.
Best suited to display applications where mass and silhouette matter: headlines, posters, bold brand marks, packaging, and wayfinding or signage that benefits from sturdy shapes. It also works well for sports-related graphics and retro-inspired layouts, especially at large sizes where the squared counters and rounded corners become a defining texture.
The tone is bold and assertive with a sporty, industrial edge—part varsity signage, part 1970s/80s display vernacular. Its rounded corners keep the weight from feeling harsh, giving it an approachable, slightly playful character while still reading as tough and commanding.
The design appears intended to deliver maximum impact with a geometric, rounded-rectangle construction that stays friendly despite its weight. It aims for strong, easily recognized shapes that reproduce well in bold applications and communicate an energetic, utilitarian style.
Uppercase forms read especially strong and architectural, while the lowercase keeps the same blocky logic and high presence, making mixed-case settings feel unusually weighty. Numerals follow the same squared, rounded build, emphasizing legibility and impact over delicacy.