Sans Faceted Ufro 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, logos, sports branding, packaging, industrial, sports, loud, retro, tough, impact, ruggedness, machined look, display emphasis, geometric consistency, octagonal, angular, blocky, chunky, compact.
A heavy, block-built sans with octagonal, faceted construction in place of smooth curves. Corners are aggressively chamfered, producing a consistent cut-metal silhouette across rounds and diagonals, while strokes stay thick and largely uniform. Counters are tight and geometric, and joins create sturdy, planar intersections that read clearly at display sizes. Lowercase maintains the same hard-edged logic, with compact bowls and clipped terminals; numerals follow the same faceted rhythm for a cohesive set.
Best suited to headlines, posters, and branding where maximum impact is needed. It works well for sports identities, team or event graphics, bold packaging, and attention-grabbing labels, especially when set in short phrases or stacked compositions.
The overall tone is forceful and utilitarian, with a bold, no-nonsense energy that feels at home in competitive, mechanical, or signage-driven contexts. Its angular cuts add a retro-industrial flavor, suggesting toughness and impact rather than refinement.
The design appears intended to translate a carved, machined, or cut-out look into a compact display alphabet, prioritizing strong silhouettes and a uniform, rugged texture. The faceted geometry suggests a deliberate move toward an industrial, emblematic voice that stays consistent across caps, lowercase, and figures.
The dense interior spaces and strong vertical massing make the face most comfortable when given generous letterspacing and ample size. The faceting is highly consistent, which helps maintain a coherent texture in short headlines and wordmarks.