Sans Normal Vidus 2 is a bold, narrow, low contrast, italic, normal x-height font.
Keywords: sports branding, posters, headlines, packaging, logos, sporty, upbeat, dynamic, friendly, retro, attention, motion, compactness, impact, approachability, rounded, compact, slanted, soft terminals, tight spacing.
A compact, slanted sans with heavy strokes and rounded, slightly squarish curves. Letterforms are drawn with smooth, continuous contours and soft terminals, producing a sturdy, even color on the page. Proportions feel condensed with tight counters and a brisk rhythm, while the consistent stroke weight keeps forms clear and punchy. Figures and capitals share the same rounded, energetic construction, with a noticeable forward lean that emphasizes motion.
This font is well-suited to display roles where impact and motion matter—sports branding, event graphics, posters, and bold marketing headlines. It can also work for packaging or logo wordmarks that benefit from a compact footprint and an energetic slant. For longer text, it will be most effective at larger sizes where its tight interior spaces and strong weight can breathe.
The overall tone is energetic and approachable, combining a sporty momentum with a friendly softness. Its rounded shapes and bold presence give it a confident, extroverted voice that feels slightly retro without becoming decorative. The slant adds urgency and lift, making text feel active and lively.
The design appears intended to deliver a bold, fast, and modern sans voice with rounded friendliness, optimized for attention-grabbing display settings. Its condensed proportions and strong slant suggest a focus on efficiency, immediacy, and visual momentum.
The italic angle is pronounced enough to read as intentionally dynamic rather than merely oblique. Curves tend to be generously rounded and intersections are kept simple, favoring clarity and impact over delicate detail, which helps maintain a strong silhouette in both uppercase and lowercase settings.