Sans Normal Atdav 15 is a light, narrow, low contrast, upright, normal x-height font.
Keywords: ui labels, interfaces, wayfinding, captions, forms, clean, modern, technical, minimal, neutrality, clarity, utility, space saving, monoline, open apertures, rounded terminals, crisp.
A restrained sans with monoline strokes and smooth, circular curves. Proportions are compact with a tall, efficient feel and straightforward geometry. Counters are open and generously rounded, while terminals are mostly clean and slightly softened rather than sharply cut. Spacing reads even and controlled, giving lines of text a steady rhythm without pronounced calligraphic modulation.
Well suited to interface typography, navigation, and dense informational layouts where a calm, even color is helpful. It also performs nicely for captions, diagrams, tables, and short paragraphs that benefit from uncomplicated letterforms and predictable spacing.
The overall tone is neutral and contemporary, with a quietly technical and utilitarian character. It feels clean and matter-of-fact rather than expressive, leaning toward clarity and restraint.
The design intention appears to prioritize neutrality, compact efficiency, and straightforward legibility through simple geometry and consistent stroke weight. It aims to be a dependable workhorse sans for everyday digital and print communication.
Uppercase forms stay simple and geometric, while the lowercase keeps familiar, readable constructions that maintain a consistent texture in paragraphs. Numerals follow the same monoline logic and appear designed to blend seamlessly with text rather than stand out as display figures.