Sans Other Mogi 7 is a very bold, normal width, low contrast, upright, tall x-height font.
Keywords: headlines, posters, logos, packaging, signage, industrial, stenciled, retro, graphic, assertive, distinctive display, stencil effect, graphic texture, industrial tone, modular, geometric, ink-trap, notched, high-impact.
A heavy, geometric sans built from broad verticals and rounded-rectangle curves, with frequent internal cut-ins that create a stencil-like split through bowls and counters. Terminals are mostly flat, with many strokes ending in softly radiused corners, giving the letterforms a machined, modular feel. The notch motif appears consistently across rounds (O, C, G, Q) and within enclosed shapes (B, P, R, a, e), producing strong negative-space flashes and a distinctive rhythm in text. Spacing reads compact and blocky, with large dark areas and simplified, poster-oriented detail.
Best suited for display typography where the stencil cuts and dense silhouettes can read as a deliberate graphic device—headlines, poster titles, branding marks, packaging panels, and signage. It can also work for short UI labels or section headers when set large enough to preserve the internal cutouts.
The overall tone is bold and industrial, evoking signage, stamped markings, and mid-century display typography. Its repeated cutouts add a sense of motion and mechanical precision, making the texture feel punchy, graphic, and slightly futuristic while still carrying a retro stencil flavor.
The design appears intended to deliver a distinctive, high-impact sans with a consistent stencil/slot motif, prioritizing silhouette and texture over neutral readability. Its modular construction and repeated cut-ins suggest a focus on industrial and retro-futurist aesthetics for branding and display applications.
In running text, the recurring splits can reduce interior clarity on smaller sizes, but they also create a memorable pattern that holds together well in short lines and headlines. Numerals match the same split-and-slab geometry, with strong silhouette emphasis and clear differentiation at display sizes.