Sans Normal Askam 2 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, web, branding, signage, editorial, clean, modern, neutral, friendly, functional, clarity, versatility, modernity, simplicity, geometric, rounded, open apertures, even color, clear counters.
A clean sans with smooth, geometric construction and gently rounded curves. Strokes keep an even, consistent thickness, producing a steady typographic color in both display and paragraph settings. Circular forms (C, O, Q, 0) are near-round with generous counters, while straight-sided letters (E, F, H, I, L, T) stay crisp and vertical. Terminals are mostly flat and unadorned, with simple joins and minimal optical fuss; diagonal letters (K, V, W, X, Y) feel straightforward and well-balanced.
Well-suited for interfaces, web typography, and general-purpose text where clarity and consistency matter. The clean shapes and open counters also make it a solid choice for brand systems, wayfinding, and straightforward editorial layouts.
The overall tone is neutral and contemporary, reading as calm, practical, and approachable rather than stylized or expressive. Its rounded geometry adds a mild friendliness while keeping a professional, no-nonsense voice.
The design appears intended as a versatile, modern sans for broad everyday use, balancing geometric roundness with simple, utilitarian details to stay legible across sizes and contexts.
In text, spacing and rhythm appear even and controlled, supporting continuous reading. Numerals are clear and uncomplicated, matching the letterforms’ geometric simplicity and maintaining consistent presence alongside caps and lowercase.