Sans Faceted Umju 2 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, game ui, sports branding, futuristic, industrial, aggressive, arcade, tech, impact, sci-fi branding, machined look, display use, angular, chamfered, octagonal, blocky, geometric.
A heavy, block-constructed sans with an octagonal, faceted build: curves are replaced by straight segments and chamfered corners, creating a cut-metal silhouette. Strokes are consistently thick with squared terminals, while internal counters are tightly enclosed and often polygonal, emphasizing a compact, armored feel. Letterforms favor broad, horizontal footprints and simplified geometry; diagonals appear as sharp wedges, and the rhythm of joins and notches gives the design a distinctly engineered texture. Numerals match the same planar logic, reading as sturdy, stencil-like shapes without true breaks.
Best suited to short, prominent settings where the faceted geometry can be appreciated—headlines, poster titles, product marks, esports or sports graphics, and game UI/menus. It also works well for badges, decals, and packaging callouts where a hard-edged, technical impression is desired.
The overall tone is forceful and high-impact, projecting a sci‑fi/industrial attitude with hints of arcade and motorsport graphics. Its crisp facets and dense fill read as tactical and mechanical rather than friendly or neutral, making the voice feel bold, direct, and performance-driven.
The design appears intended to translate a machined, polygonal aesthetic into a readable alphabet—maximizing impact through thick massing while maintaining consistent, repeatable chamfers and planar cuts. It aims to evoke speed, hardware, and futuristic interfaces by treating every curve as a deliberate facet.
At text sizes the tight apertures and compressed counters can make some characters feel similar, so spacing and size become important for clarity. The design’s strong horizontal emphasis and repeated chamfers create a cohesive, logo-like look even in longer lines of copy.