Sans Contrasted Puji 7 is a very bold, very narrow, high contrast, upright, normal x-height font visually similar to 'Answell' by Imoodev, 'Dankfield' by Letterhend, 'Stallman Round' by Par Défaut, 'Unamel' by Sensatype Studio, 'Motte' by TypeClassHeroes, 'Chudesny' and 'Sharpix' by Umka Type, and 'Gokan' by Valentino Vergan (names referenced only for comparison).
Keywords: posters, headlines, logotypes, packaging, signage, industrial, art deco, authoritative, dramatic, poster-ready, space-saving impact, graphic texture, deco influence, signage utility, condensed, geometric, vertical stress, squared curves, notched cuts.
This typeface is an extremely condensed display sans with tall proportions and a strong vertical rhythm. Strokes are dominated by thick vertical stems, while horizontals and joins pinch down to much thinner connections, creating pronounced contrast and a chiseled, engineered look. Curves tend to resolve into squared, rounded-rectangle shapes, and many letters include small internal notches or stepped cut-ins that sharpen counters and terminals. Spacing and letterfit read tight and compact, with narrow apertures and a generally rigid, columnar silhouette across caps, lowercase, and figures.
Best suited to posters, headlines, and branding marks where tall, compressed letterforms help pack impact into limited width. It can work well for signage, packaging, and title treatments that benefit from a hard-edged, graphic presence. In longer passages or small sizes, the narrow apertures and high contrast are likely to reduce clarity, so it’s most effective as a display face.
The overall tone is bold, disciplined, and slightly theatrical, evoking industrial signage and early modernist/Deco-era display lettering. Its compressed stance and carved-in detailing give it a commanding, high-impact voice that feels more architectural than conversational.
The design appears intended to maximize presence within a tight horizontal footprint while adding personality through sculpted cut-ins and strong thick–thin interplay. Its systematic geometry and repeatable vertical forms suggest a deliberate, modular approach aimed at creating a distinctive, poster-friendly voice rather than a neutral text workhorse.
Capitals are especially monolithic, with counters that stay tall and narrow; lowercase echoes the same construction and keeps a firm, upright stance rather than introducing calligraphic movement. Numerals follow the same condensed, blocky model, supporting cohesive titling and numbering in tight spaces. The distinctive notched transitions and thin crossbars add visual texture, but also make the design feel purpose-built for larger sizes.