Sans Normal Olken 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink, 'FF Infra' by FontFont, 'Goga' by Narrow Type, 'Daikon' by Pepper Type, 'Mundial Narrow' by TipoType, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, ui labels, friendly, modern, approachable, confident, clean, approachability, clarity, modern branding, display impact, signage, rounded, soft corners, geometric, compact, sturdy.
A rounded, geometric sans with thick, even strokes and gently softened corners. Curves are broadly circular with smooth joins, while terminals tend to be flat and squared-off rather than tapered. Counters are generous and open in letters like O, D, and P, and the overall rhythm feels compact and steady, with slightly squared bowls and consistent spacing that holds up in dense settings. The lowercase shows simple, contemporary constructions with a single-storey a and g, a compact t, and a short-armed r.
Works well for bold headlines, brand marks, signage-style messaging, and packaging where you want a friendly but confident look. It also suits short UI labels and display-size interface text thanks to its open counters and straightforward letterforms.
The tone is friendly and contemporary, with a sturdy, no-nonsense presence. Rounded shaping reduces harshness, giving it an approachable, upbeat voice suited to clear, modern messaging rather than formal or delicate typography.
The design appears intended as a modern rounded sans for attention-grabbing display use that still retains clarity at smaller sizes. Its geometric construction and softened corners suggest an aim for approachable, contemporary branding with strong readability.
Numerals are solid and highly legible, with simple silhouettes and minimal detailing. The uppercase set reads strong in headlines, while the lowercase maintains clarity through open apertures and uncomplicated forms, making the design feel practical and versatile.