Sans Superellipse Iknob 7 is a very bold, normal width, medium contrast, upright, tall x-height font visually similar to 'ATF Railroad Gothic' by ATF Collection; 'Tusker Grotesk' by Lewis McGuffie Type; 'Cimo', 'Sharp Grotesk Latin', and 'Sharp Grotesk Paneuropean' by Monotype; and 'Mattby Display' by Paavola Type Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports graphics, bold, friendly, retro, sturdy, sporty, impact, approachability, display strength, geometric clarity, rounded corners, blocky, compact, high impact, soft terminals.
This typeface is built from hefty, near-monoline strokes with rounded-rectangle and superelliptical curves that keep counters and bowls soft rather than perfectly circular. Letterforms are compact and blocky with squared shoulders, rounded corners, and short, thick joins, creating a dense texture in lines of text. The lowercase shows a large, prominent x-height and simplified shapes, while capitals are wide-shouldered and sturdy with broad horizontals. Numerals are similarly chunky and geometric, with rounded interiors and minimal contrast, maintaining consistent color across mixed alphanumeric settings.
Best suited for high-impact headlines, display typography, and branding where strong, compact letterforms are an asset. It works well on posters, packaging, and promotional graphics, and can also fit sporty or retro-inspired identities. In longer text blocks it will appear heavy and dense, so generous size and spacing help maintain clarity.
The overall tone is confident and energetic, balancing a softened geometric feel with a strong, poster-ready presence. Its rounded corners and inflated forms read friendly and approachable, while the extreme weight and compact rhythm add a retro, sports-and-signage punch.
The design appears intended to deliver maximum visual punch with a geometric, rounded-rectangle construction that stays friendly rather than harsh. Its simplified, tightly packed shapes prioritize bold presence and consistent texture for attention-grabbing display use.
Counters are small and tightly controlled, which increases perceived darkness in longer passages and makes spacing feel compact. Diagonals (such as in K, V, W, X, Y) are thick and emphatic, and curves tend to resolve into flattened, rounded-rect forms rather than true circles, reinforcing the superelliptical theme.