Sans Normal Biluv 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Novel Display' by Atlas Font Foundry, 'Delargo DT' by DTP Types, 'Linotype Aroma No. 2' by Linotype, 'Arazatí' by TipoType, and 'Arazatí' by Underground (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui text, modern, confident, friendly, clean, pragmatic, clarity, impact, versatility, modernity, geometric, rounded, solid, open counters, large apertures.
This typeface presents a sturdy sans structure with simple, largely geometric curves and straight terminals. Stroke modulation is minimal, giving letters a consistent, even texture in text. Round letters (C, O, Q) read as near-circular with smooth curvature, while verticals and horizontals keep a crisp, rectilinear feel. Counters are generous and apertures in forms like e and s remain open, supporting clarity at display sizes. The lowercase shows single-storey a and g, with a compact, utilitarian rhythm and straightforward joins.
It performs well in headlines and short paragraphs where a strong, clean presence is desired, such as posters, packaging, and brand marks. The open counters and simple construction also make it a practical choice for interface labels, navigation, and signage where quick recognition matters.
The overall tone is modern and direct, with a friendly approachability coming from its rounded forms and open shapes. It feels confident and functional rather than decorative, producing a clear, contemporary voice suited to straightforward communication.
The design appears aimed at a straightforward, contemporary sans that prioritizes clarity and impact. Its geometric underpinnings and restrained detailing suggest an intention to be versatile across branding and display contexts while staying legible and uncomplicated in use.
Numerals are robust and highly legible, with the 0 appearing cleanly oval and the 1 formed as a simple vertical with minimal detailing. The Q features a distinct diagonal tail that adds character without breaking the overall consistency. Spacing appears comfortable and even in the sample text, creating a strong, stable color across lines.