Slab Square Hyfo 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'AZN Knuckles Varsity' by AthayaDZN, 'Jawbreak' by BoxTube Labs, 'Ultimatum MFV' by Comicraft, 'Herchey' by Ilham Herry, 'Brando' and 'Capstan' by Studio K, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, signage, sports branding, packaging, collegiate, western, industrial, assertive, retro, impact, heritage, team spirit, ruggedness, blocky, beveled, octagonal, bracketless, compact.
A heavy, block-built slab serif with squared shoulders, flat terminals, and sharply chamfered corners that create an octagonal, cut-from-plate silhouette. Strokes are broadly consistent with moderate contrast, and the counters are compact, giving the letters a dense, poster-ready color. Serifs are sturdy and mostly unbracketed, with frequent angular notches and clipped joints that emphasize a machined, architectural rhythm across caps, lowercase, and figures.
Best suited for large sizes where its chamfered details and slab terminals can be appreciated—headlines, posters, storefront or wayfinding-style signage, and bold brand marks. It also works well on packaging and apparel graphics where a sturdy, heritage or collegiate voice is desired, but will feel heavy for extended body text.
The overall tone is bold and declarative, evoking collegiate lettering, old-style signage, and workmanlike industrial branding. Its angular cuts and dense texture read as confident and slightly rugged, with a nostalgic, heritage-flavored presence.
This design appears intended to deliver maximum impact with a rugged, carved geometry—combining slab-serif stability with clipped, octagonal detailing for a distinctive display voice that remains highly structured and legible at headline sizes.
Caps are tall and commanding, while lowercase maintains the same chiseled motif, keeping mixed-case settings visually uniform and weighty. Numerals follow the same squared, chamfered construction for consistent impact in headlines and short data callouts.