Sans Superellipse Hidim 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bebas Neue Pro' by Dharma Type, 'Block Capitals' by K-Type, and 'Radley' by Variatype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, confident, utilitarian, sporty, punchy, impact, clarity, modernity, durability, geometric voice, squared, rounded corners, condensed caps, high impact, blocky.
A heavy, blocky sans with squared, superelliptic curves and consistently rounded corners that soften the otherwise rectilinear construction. Strokes are uniform and dense, with broad verticals, flat terminals, and tight interior counters that create a compact, high-ink texture. Uppercase forms read tall and sturdy with minimal modulation, while lowercase echoes the same squared-round geometry, keeping bowls and shoulders compact and upright. Numerals follow the same rounded-rectangle logic, yielding sturdy, signage-like figures with clear, simplified shapes.
Best suited to headlines and short-to-medium display copy where its compact counters and dense color can work as a graphic element. It can perform well in branding systems, packaging, and signage that benefit from a sturdy, engineered voice and clear, simplified letterforms.
The overall tone is bold and no-nonsense, balancing a mechanical, industrial feel with friendly rounding at the corners. It conveys strength, directness, and a contemporary “built” aesthetic that feels at home in energetic, attention-grabbing settings.
The font appears designed to deliver maximum impact with a controlled, geometric voice—combining squared construction with rounded corners for a modern, approachable industrial look. The consistent stroke behavior and compact apertures suggest a focus on bold display clarity and strong typographic presence.
The design leans on straight-sided curves and squared bowls, producing a strong rhythm and a distinctly engineered silhouette. Spacing and counters appear intentionally tight, which increases impact in display sizes and gives lines of text a dense, poster-ready color.