Sans Superellipse Hidus 1 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Monotage' by Fargun Studio, 'Miguel De Northern' by Graphicxell, 'MVB Diazo' by MVB, 'DIN Next' by Monotype, 'SK Merih' by Salih Kizilkaya, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, confident, industrial, sporty, punchy, no-nonsense, impact, space saving, modern signage, bold branding, condensed, blocky, rounded corners, compact, closed apertures.
A compact, heavy sans with strongly vertical proportions and a squared-off, superellipse construction. Strokes are consistently thick with minimal modulation, and terminals are blunt with subtly rounded corners that keep the forms from feeling sharp. Counters are relatively small and apertures are tight, creating dense, high-ink silhouettes; curves (C, O, S) read as rounded rectangles rather than perfect circles. The lowercase is sturdy and economical, with short extenders and simple, single-storey shapes where applicable, and the numerals follow the same blocky, uniform rhythm.
Best suited to headlines, posters, and short impactful statements where a dense, forceful typographic color is desirable. It can work well in branding and packaging systems that need a compact, space-efficient voice, and in sports or industrial-themed graphics where solidity and punch are priorities.
The overall tone is assertive and utilitarian, leaning toward an athletic and industrial voice. Its tight spacing and compact forms communicate strength and efficiency more than warmth or delicacy.
Likely designed to deliver maximum impact in a narrow footprint, pairing blunt geometry with softened corners for a modern, sign-like presence. The emphasis appears to be on bold legibility and consistent texture rather than open, text-oriented readability.
The condensed width and tight internal spaces can make similar shapes converge at smaller sizes, while at larger sizes the superelliptical curves and rounded corners become a defining stylistic signature. The texture across lines is dark and even, producing a strong typographic "bar" effect in headlines.