Slab Normal Ogly 1 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'FF Kievit Slab' by FontFont, 'Calanda' by Hoftype, 'Multiple' by Latinotype, 'PMN Caecilia eText' by Monotype, and 'Modum' by The Northern Block (names referenced only for comparison).
Keywords: editorial, book text, headlines, packaging, signage, dependable, pragmatic, institutional, no-nonsense, readability, durability, clarity, utility, authority, sturdy, square-serif, crisp, robust, even color.
A robust slab-serif design with squared, blocky serifs and largely uniform stroke thickness. The letterforms are open and legible, with generous horizontal proportions and a steady rhythm across lines. Corners and joins feel crisp rather than calligraphic, and counters are clean and relatively roomy, producing an even, readable texture in paragraphs.
Well-suited to editorial typography such as magazines, newspapers, and book interiors where a firm serif voice is desired. It also fits branding and packaging that needs a solid, trustworthy feel, and works effectively for headings, pull quotes, signage, and other applications that benefit from strong, structured letterforms.
This typeface conveys a sturdy, straightforward tone with a hint of editorial authority. Its slab serifs and even color feel dependable and matter-of-fact, giving text a confident, practical voice without becoming flashy.
The design appears intended as a practical slab serif for comfortable reading and clear display use, emphasizing consistent texture and strong presence. Its stable proportions and restrained detailing suggest a focus on reliability across headings and longer text blocks.
The numerals and capitals share the same blocky serif treatment as the lowercase, maintaining a consistent typographic color. In sample text, spacing and proportions support clear word shapes and stable line texture, keeping the overall impression composed and workmanlike.