Sans Normal Hilay 15 is a light, narrow, monoline, upright, short x-height font.
Keywords: children’s media, packaging, posters, social graphics, headlines, friendly, playful, casual, approachable, hand-drawn, humanized sans, casual branding, friendly tone, simple legibility, rounded, soft terminals, open apertures, quirky, informal.
A rounded, monoline sans with softly curved terminals and a lightly irregular, hand-drawn steadiness. Strokes stay even while curves are generously circular, giving counters a clean, open feel in letters like O, C, and e. Proportions run on the slender side with compact lowercase and modest ascenders/descenders, and the overall rhythm feels gently uneven in a deliberate, human way rather than strictly geometric. Numerals follow the same simple, rounded construction and remain clear at a glance.
Well-suited for children’s content, playful branding, packaging, and casual headlines where a friendly voice is needed. It can also work for short paragraphs in informal contexts, especially at medium sizes where the open counters and straightforward forms stay readable.
The font reads as warm and informal, with a lightly whimsical tone that feels personable rather than technical. Its rounded forms and subtle irregularities evoke a friendly handwritten sensibility suitable for relaxed, conversational typography.
The design appears intended to blend the clarity of a simple sans with the charm of a hand-drawn marker style. It prioritizes approachability and character through rounded geometry and subtle, humanized irregularity while keeping letterforms uncomplicated for easy reading.
Spacing appears comfortable and airy, helping the thin, rounded shapes stay legible in running text. Distinctive, simplified structures (notably in a few diagonals and curves) add character without pushing into novelty or display-only territory.