Sans Normal Kurep 2 is a bold, wide, low contrast, italic, tall x-height font visually similar to 'Adequate' by K-Type, 'Nolan' by Monotype, 'Magistral' by ParaType, and 'Eastman' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, techy, assertive, modern, speed cue, display impact, modern branding, athletic tone, tech styling, oblique, geometric, rounded, streamlined, compact apertures.
A heavy, oblique sans with a streamlined, geometric construction and rounded joins. Curves are smooth and continuous, while terminals are clean and mostly sheared to match the slant, creating a consistent forward motion across the set. Counters are relatively compact and apertures tend toward the closed side, giving the face a dense, sign-like color. Overall widths run generous, with stable, blocky capitals and a tall, sturdy lowercase that maintains strong presence at display sizes.
Best suited to headlines and short, high-impact text where the bold, forward-leaning rhythm can do the work—sports identities, event graphics, packaging, and bold UI moments. It can also function in signage or labels when a compact, high-contrast-from-background word shape is needed, but the dense counters suggest avoiding very small sizes for long passages.
The overall tone is fast, energetic, and contemporary, with a confident, performance-oriented feel. Its slanted stance and compact internal spaces read as purposeful and engineered rather than casual, leaning toward a sporty or tech-forward voice.
The design appears intended to deliver speed and emphasis through a cohesive oblique geometry, pairing heavy stroke weight with rounded, aerodynamic forms for strong display presence. It prioritizes a unified, modern silhouette and punchy word shapes over open, text-oriented detailing.
The italic angle is pronounced and visually integrated into both curves and straight strokes, so the face feels designed as an oblique style rather than a simply slanted roman. Numerals follow the same aerodynamic, rounded-sans logic, keeping a uniform rhythm alongside the letters.