Serif Normal Molum 2 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Georgia Pro' by Microsoft, 'Garth Graphic' by Monotype, 'Elgraine' by Nasir Udin, and 'Horsham Serial' by SoftMaker (names referenced only for comparison).
Keywords: headlines, editorial, book covers, posters, branding, authoritative, classic, formal, stately, impact, editorial tone, classic authority, display emphasis, transitional, bracketed, crisp, sculpted, high-contrast.
This serif design features strong thick–thin modulation with crisp, sharply defined joins and bracketed serifs. Capitals are sturdy and slightly expansive, with broad bowls and clear, open counters (notably in C, G, and O) that keep large sizes looking clean. The lowercase shows compact, traditional proportions with a two-storey a, a narrow-shouldered r, and a firm, vertical stress that reads as upright and composed. Numerals are weighty and confident, with pronounced contrast and robust curves that match the letterforms’ rhythmic, print-oriented texture.
It fits best in headlines, deck copy, and other display applications where a classic serif voice is needed with extra impact. It can also support editorial branding, book and magazine covers, and formal communications where a traditional, authoritative texture is desirable.
Overall, the tone is formal and authoritative, evoking editorial and bookish traditions rather than casual or playful settings. The high-contrast strokes and solid serifs create a dramatic, premium feel that reads as confident and established.
The design appears intended to provide a conventional, print-classic serif with heightened contrast and weight for strong presence. Its measured proportions and bracketed detailing prioritize a familiar reading rhythm while delivering a more assertive, premium display character.
In the sample text, the letterspacing and heavy strokes produce a dense, impactful page color, suggesting the design is optimized for headline and display use where its contrast and sculpted detailing can be appreciated. The shapes remain conventional and legible, but the strong modulation gives it a distinctly emphatic voice.