Serif Normal Onho 3 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Recoleta' by Latinotype (names referenced only for comparison).
Keywords: editorial, book text, headlines, packaging, branding, bookish, traditional, confident, formal, readability, authority, print classic, distinctiveness, heritage tone, bracketed, ball terminals, tapered serifs, calligraphic, compact caps.
A sturdy serif with pronounced contrast and strongly bracketed, tapered serifs that give strokes a carved, slightly calligraphic feel. Uppercase forms are compact and weighty, while lowercase shows rounded shoulders, subtle swelling through curves, and frequent ball/teardrop terminals (notably in g, j, and numerals). Counters are moderately tight and the overall color is dark and even, producing a firm rhythm in text. The figures and capitals share the same robust presence, with smooth curves and carefully shaped joins that keep the design cohesive at display and text sizes.
Well suited to editorial typography such as magazines, essays, and book interiors where a strong serif voice is desired. Its dark, distinctive shapes also make it effective for headlines, pull quotes, and branding or packaging that aims for a classic, trustworthy impression.
The tone is traditional and authoritative, with a warm, slightly old-style personality rather than a sharp modern one. It reads as confident and editorial, suggesting printed matter, established institutions, and classic publishing aesthetics.
The design appears intended to deliver a conventional serif reading experience with extra weight and character, combining familiar proportions with expressive terminals and bracketed serifs for a more crafted, print-forward texture.
Serif details are expressive without becoming ornamental, and the rounded terminals add softness to an otherwise assertive silhouette. The varied stroke modulation and tapered ends create a lively texture, especially in mixed-case settings.