Sans Normal Akroh 2 is a bold, normal width, monoline, upright, tall x-height font visually similar to 'Guess' by DearType, 'Benn Beckman' by Factory738, 'Neue Kabel' by Linotype, 'Lemon Milk Pro' by Marsnev, 'Postmark Display' by Milan Pleva, and 'Almarose' by S&C Type (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, ui labels, friendly, confident, modern, clean, approachable, approachability, clarity, modernity, impact, rounded, geometric, even, open, compact.
A rounded geometric sans with sturdy, even strokes and smooth curve transitions. The design favors circular and oval counters with broadly consistent stroke weight, creating a solid, high-contrast silhouette against the page without relying on sharp detailing. Proportions feel contemporary and compact, with a notably tall x-height and short ascenders/descenders that keep lowercase forms dense and efficient. Terminals are clean and mostly straight or softly rounded, and spacing appears balanced for continuous text and tight headline settings.
This font works especially well for bold headlines, brand marks, and packaging where a friendly geometric voice is needed. The tall x-height and open counters also make it effective for short UI labels, signage-style copy, and promotional layouts that benefit from compact, high-impact text.
The overall tone is upbeat and approachable, combining geometric clarity with softened shapes that keep it from feeling cold. Its weight and roundness read as confident and friendly, suitable for messaging that wants to feel direct, contemporary, and welcoming.
The design appears intended to deliver a modern geometric impression with softened, approachable forms and strong readability at display-to-text sizes. Its consistent construction emphasizes clarity and rhythm, aiming for a dependable workhorse sans that still feels personable.
Round letters maintain generous internal space, helping counters stay clear even at heavier sizes. Diagonals (such as in A, V, W, X) are crisp and stable, while curved letters keep a consistent rhythm, giving paragraphs a smooth, steady texture.