Sans Normal Algug 4 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Surt' by Blaze Type, 'Maison Neue' by Milieu Grotesque, 'Jindo' by Nine Font, 'RF Dewi' by Russian Fonts, 'NeoGram' by The Northern Block, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, neutral, clean, friendly, functional, versatility, legibility, modern clarity, simplicity, geometric, open apertures, large counters, even rhythm, crisp terminals.
A clean sans with broadly geometric construction and a steady, even rhythm. Curves are smooth and near-circular in letters like C, G, O, and S, while straight strokes stay crisp with largely uniform thickness. Counters are generous and apertures are open, supporting clarity at text and display sizes. Proportions skew broad with stable, upright forms; joins and terminals feel straightforward rather than calligraphic, giving the design a practical, contemporary finish.
Well suited to interface copy, product and corporate branding, and wayfinding where clarity and a stable rhythm matter. The broad proportions and open forms also make it effective for headlines, packaging, and presentation decks that need a clean, contemporary sans without sharp or aggressive styling.
The overall tone is modern and matter-of-fact, with a calm, approachable neutrality. Its rounded geometry adds a mild friendliness, while the disciplined spacing and simple terminals keep it firmly in a utilitarian, information-forward voice.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility and visual consistency. Its geometric roundness and uncomplicated terminals suggest a focus on modern clarity and dependable performance across a range of sizes and applications.
The lowercase shows single-storey a and g, reinforcing a contemporary, simplified texture. Numerals are clear and evenly drawn, with rounded figures (0, 6, 8, 9) matching the letterforms’ smooth curvature and maintaining consistent visual weight alongside the text.