Serif Other Fupu 2 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, logos, posters, magazine, packaging, fashion, dramatic, editorial, luxury, theatrical, display, branding, signature style, luxury appeal, high-waist, crisp, sculptural, tapered, stylized.
A stylized serif with tall, narrow proportions and sharp, high-fashion detailing. Strokes show clear modulation with pronounced tapering into fine points, producing wedge-like terminals and occasional hairline joins that read as cutouts within the forms. Serifs are minimal and blade-like rather than bracketed, and several letters feature vertical slit-like counters and carved notches that create a segmented, stencil-ish rhythm without fully breaking the character silhouettes. Curves are smooth but tightened, with a slightly compressed, vertical posture and an overall crisp black-on-white presence.
Best suited to headlines, logotypes, fashion and culture magazine typography, posters, and premium packaging where its sharp detailing can be appreciated. It also works well for short, impactful lines in invitations, lookbooks, and campaign graphics, especially at medium-to-large sizes where the internal carving remains clear.
The tone is sleek and dramatic, evoking runway typography, art-book titling, and boutique branding. Its sharp tapers and carved interiors add a sense of mystery and couture elegance, leaning more expressive than utilitarian while still feeling controlled and refined.
The design appears intended as a contemporary decorative serif that borrows from classic editorial proportions while introducing carved, slit-like interior detailing for a signature look. Its narrow stance and tapered terminals suggest a focus on elegance and high-impact display rather than long-form reading.
In text, the repeating internal cuts and tapered terminals create strong texture and a distinctive sparkle, especially in capitals and rounded letters. The numeral set matches the same carved, high-contrast feel, with the 0 and 8 showing prominent internal segmentation. Spacing appears intentionally tight for display impact, and the distinctive interior slits can become a primary visual motif when used at larger sizes.