Sans Normal Karef 15 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Plasto' by Eko Bimantara; 'Engram Pro' by Machalski; 'Ava Grand', 'Belloria', and 'Monni' by Matt Chansky; 'Vilonti' by Owl king project; 'Cogenta Text' by SRS Type; and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, sporty, modern, confident, friendly, energetic, impact, momentum, approachability, clarity, rounded, oblique, geometric, clean, compact.
A heavy, oblique sans with rounded, geometric construction and smooth, low-modulation curves. Counters are open and generous, with a sturdy, even stroke that produces strong color in text. Terminals tend to be softly squared or rounded, and several letters lean into forward motion through angled joins and slanted verticals. Proportions are slightly expanded overall, while individual glyphs show pragmatic width differences for an efficient, readable rhythm.
This font is well suited to headlines, brand marks, and short promotional copy where a strong, energetic presence is needed. Its rounded geometry and heavy weight also work well on packaging, wayfinding, and poster graphics, especially when set with ample spacing and simple layouts.
The forward slant and broad, rounded forms give the face a fast, assertive tone that still feels approachable. It reads as contemporary and energetic, with a sporty, headline-driven character rather than a quiet, editorial voice.
The design appears intended to deliver a modern, high-impact sans that communicates speed and confidence while remaining friendly through rounded geometry. Its simplified shapes and strong weight suggest a focus on attention-grabbing display typography that stays readable in real-world messaging.
The numerals appear built to match the same bold, rounded geometry, with clear silhouettes at a glance. In the sample text, the texture stays dense and consistent, with smooth curves and minimal detailing that keep words legible even at large display sizes.