Sans Contrasted Lelit 3 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, branding, editorial, packaging, posters, elegant, modernist, poised, stylish, refined, premium tone, display clarity, modern elegance, distinctive branding, flared terminals, calligraphic tension, tapered strokes, sharp joins, open counters.
This typeface presents as a clean, serifless design with pronounced stroke modulation and frequent tapered endings that read like subtle flares rather than true serifs. Curves are drawn with a calligraphic tension—thickened on dominant strokes and thinning into hairline-like points at terminals—while straight strokes stay crisp and confident. The overall geometry favors broad, open bowls and smooth round forms (notably in C, O, Q, and e), balanced by sharp, wedge-like diagonals in letters such as V, W, X, and Y. Lowercase forms are compact and legible with open apertures and clear differentiation between similar shapes, and the numerals echo the same tapered logic, giving figures a slightly sculpted, editorial feel.
It performs best in display settings such as headlines, magazine and editorial typography, brand wordmarks, packaging, and posters where the tapered terminals and contrast can be appreciated. For longer passages, it can work when set with comfortable size and spacing, especially in design-focused editorial layouts.
The letterforms feel polished and contemporary, with a fashion-forward edge created by the contrasty, tapering terminals. It suggests sophistication and clarity rather than blunt utility, projecting a calm confidence suited to premium, design-led contexts.
The design appears intended to combine sans-serif cleanliness with a refined, contrast-driven silhouette that nods to calligraphic construction. Its flared, tapering terminals and open forms aim to deliver a distinctive, upscale voice while preserving straightforward readability.
The rhythm in text is lively due to the repeated thinning into pointed terminals, which adds sparkle at larger sizes. Round letters stay generously open, helping maintain readability, while the sharper diagonal constructions contribute a subtly dynamic, energetic texture.