Sans Normal Nurid 10 is a very bold, wide, monoline, upright, normal x-height font visually similar to 'Heavitas Neue' by Graphite, 'Cabira' by Hurufatfont, and 'Conneqt' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, playful, friendly, retro, chunky, bubbly, impact, approachability, display, retro flavor, simplicity, rounded, soft, geometric, compact, blocky.
A heavy, rounded sans with monoline strokes and generously curved terminals. Forms lean on circular counters and smooth arcs, with squarish proportions softened by rounding throughout. The uppercase is broad and steady, while the lowercase keeps a large, open feel with single-story a and g, a short-shouldered r, and simple, sturdy joins. Numerals match the same chunky geometry, with clear, simplified silhouettes and consistent stroke thickness for strong color on the page.
Best suited to display settings where bold, rounded letterforms need to read quickly and feel welcoming—such as posters, brand wordmarks, packaging, social graphics, and playful editorial headlines. It can also work for short callouts or labels where a soft but assertive presence is desired.
The overall tone is upbeat and approachable, with a slightly retro, sign-painter friendliness. Its big, soft shapes feel confident and informal rather than technical, giving headlines a cheerful, attention-grabbing voice.
The design appears aimed at delivering maximum impact with a friendly, rounded geometric voice, prioritizing strong silhouettes and smooth, simplified construction for memorable display typography.
The rhythm is driven by large counters and rounded corners, producing dense, even texture in text lines. Punctuation and dots read as bold, circular elements, reinforcing the playful, geometric theme.