Sans Normal Kalat 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'CF Asty' by Fonts.GR; 'Avenir Next', 'Avenir Next Cyrillic', 'Avenir Next Hebrew', 'Avenir Next Paneuropean', 'Avenir Next Rounded', and 'Avenir Next World' by Linotype; 'Clear Sans Screen' and 'Clear Sans Text' by Positype; and 'Geograph' by Sarah Khan (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sportswear, sporty, assertive, modern, energetic, friendly, impact, momentum, modern branding, display clarity, attention, rounded, oblique, geometric, clean, compact.
A heavy, oblique sans with smooth, rounded construction and largely uniform stroke weight. Curves are clean and broadly circular, while terminals are neatly finished and without ornament. The letterforms feel compact and tightly controlled, with open counters and sturdy joins that keep shapes clear at display sizes. Figures and capitals read as solid, blocky forms with consistent rhythm and a slightly forward-leaning stance.
Best suited for headlines, short statements, and brand marks where an energetic, high-impact voice is needed. It can work well in advertising, packaging, and UI moments like buttons or banners where compact, bold word shapes help messages land quickly.
The overall tone is active and confident, with a forward motion that suggests speed and momentum. Its rounded geometry keeps it approachable rather than harsh, balancing impact with a contemporary, friendly feel.
The design appears intended to provide a strong, contemporary oblique sans that delivers emphasis through weight and forward-leaning momentum, while keeping forms smooth and broadly geometric for versatile, modern branding.
The slant is consistent across uppercase, lowercase, and numerals, giving lines of text a cohesive, continuous flow. Uppercase forms appear especially stable and sign-like, while the lowercase maintains a simple, streamlined construction that prioritizes clarity over calligraphic nuance.