Serif Other Hasi 7 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: book covers, headlines, packaging, posters, branding, storybook, old-style, folkloric, whimsical, rustic, heritage tone, handcrafted feel, expressive serif, display character, bracketed, flared, calligraphic, lively, inked.
This serif design shows strongly bracketed, flared serifs and a calligraphic modulation that reads as inked rather than mechanical. Strokes taper into pointed terminals in places, with subtle asymmetry and slightly irregular curves that give the forms a hand-shaped feel. Counters are generally open and rounded, while joins and shoulders (notably in n, m, h, and r) have a springy, drawn quality. Numerals and capitals carry similar serif treatment and contrast, keeping a cohesive texture across the set.
Best suited to display and short text where its tapered serifs and animated curves can be appreciated—such as book covers, editorial headlines, theatrical or festival posters, and artisan-style packaging. It can also work for branding in contexts aiming for heritage or handcrafted character, especially when set with comfortable tracking and generous line spacing.
The overall tone feels literary and characterful—more storybook and folkloric than formal. Its lively terminals and uneven warmth suggest tradition and craft, with a gentle eccentricity that adds personality without tipping into novelty.
The design appears intended to evoke an old-style, hand-inked serif with a slightly playful edge, prioritizing expressive terminals and a warm page color. It aims to feel traditional and readable while still offering enough idiosyncratic detail to stand out in display settings.
Round letters like O, C, and G show soft, swelling curves and tapered endings, while the lowercase a and g are distinctly traditional in construction and contribute to the old-style color. The italicization is minimal to none; instead, energy comes from terminal flicks and varied curve tension. At larger sizes the detailing reads clearly, while at smaller sizes the fine tapers may become the dominant texture.