Sans Normal Afray 15 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Digital Sans' by Blaze Type, 'Journal Sans Old School' by ParaType, 'Clear Sans Text' by Positype, 'Almarose' by S&C Type, 'Geograph' by Sarah Khan, 'Infoma' by Stawix, and 'Soleil' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, advertising, sports, modern, energetic, assertive, clean, sporty, impact, clarity, momentum, modernity, versatility, slanted, geometric, rounded, compact, crisp.
This is a slanted sans with heavy, even strokes and rounded terminals that stay clean and uncluttered. Curves are built from smooth circular/elliptical geometry (notably in C, G, O, Q, and the numerals), while joins are firm and slightly softened, keeping corners from feeling sharp. Proportions are straightforward and compact, with a consistent rhythm across capitals and a balanced, readable lowercase; counters remain open despite the weight. Numerals follow the same rounded, sturdy construction, with clear differentiation and a stable baseline presence.
It suits short-to-medium display settings where impact and momentum matter, such as headlines, posters, campaign graphics, and brand wordmarks. The sturdy letterforms and open counters also make it viable for prominent UI labels, packaging callouts, and signage where quick recognition is important.
The overall tone is confident and contemporary, with a forward-leaning stance that adds motion and urgency. It reads as practical and no-nonsense, but the rounded shapes keep it approachable rather than severe.
The design appears intended to deliver a strong, modern sans voice with built-in dynamism from the slant, prioritizing clarity and punch over delicate detail. Its geometry and consistent stroke treatment suggest a focus on versatile display typography that remains legible at a range of larger sizes.
Spacing appears even and controlled in both the grid and text setting, producing solid word shapes and a dense, headline-friendly texture. The slant is consistent across cases and figures, which reinforces cohesion in mixed-case and alphanumeric use.