Sans Normal Aflup 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe, 'Applied Sans' by Monotype, 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection, and 'Nimbus Sans Arabic' and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: ui labels, headlines, branding, posters, signage, modern, clean, energetic, sporty, technical, modern utility, forward motion, geometric clarity, clear readability, oblique, geometric, rounded, smooth, crisp.
A slanted sans with smooth, geometric construction and consistently rounded curves. Strokes maintain an even thickness with clean terminals, while apertures and bowls stay open and circular, giving the set a clear, contemporary rhythm. The italic angle is pronounced enough to create forward motion, and the numerals follow the same streamlined, curve-led logic for a cohesive overall texture.
It suits short-to-medium text where a clean, modern voice and a sense of motion are desirable—such as UI labels, product branding, advertising headlines, posters, and wayfinding or signage. The forward slant and rounded construction also make it effective for sporty or tech-adjacent visual identities.
The overall tone feels modern and active, with a brisk, forward-leaning presence that reads as confident and efficient. Its rounded geometry keeps the mood approachable rather than severe, balancing a technical clarity with a lively, contemporary feel.
The design appears intended to deliver a contemporary sans voice with an italic-driven dynamism while preserving straightforward, geometric legibility. Its restrained details and consistent curves suggest a focus on versatile, modern communication rather than decorative expression.
The character set emphasizes simple, legible silhouettes and smooth joins, producing a tidy line of text with consistent spacing and a steady cadence. The oblique forms and rounded counters create a strong sense of motion that becomes more apparent in longer text settings.